French car maker Peugeot is to crank up production of its new 308 model as demand has rocketed for the recently crowned 2014 European Car of the Year.

Built at Peugeot’s Sochaux plant in France, the firm has announced it’s to add a night shift from June, with the result that 600 jobs are being created and output will increase to a total of 1,563 cars per day.

The firm has said it has already taken over 60,000 orders, while the decision to up production coincides with the launch this summer of an estate version, the 308 SW.